Caroline MacDonald, CEO of OggaDoon, has contributed to The Female Edge, a non-for-profit book on female entrepreneurs following the publication of Alison Rose’s review on the topic.
“I’m twenty-four, newly arrived in London, with a degree I loved under my belt. ... I secured the management role at a wine bar, and within a year I turned it around from loss to profit. It became clear to me immediately that I wanted to make a difference through my entrepreneurial skills.
“Years later, I am the partner in a comms firm, and it became clear that I wanted to do things differently. My own agency was born, and I’ve managed it ever since - with a growing team, and a growing list of global clients.”
In the book, Caroline shares her experiences in different industries and how they led her to found PR and digital marketing agency, OggaDoon.
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Inspirational book on women entrepreneurs launches